- Teenagers
- Both male and female
- Listen to: Alternative Rock, Indie, Pop Rock, Rock, Pop
- Wear skinny jeans, Converse, Doc Martens, band t-shirts, plaid shirts
- Magazines (NME, Kerrang!), Television (MTV, DAVE, VIVA, Kerrang!), Radio (NME, Radio 1, Kerrang!), Film (Angus Thongs and Perfect Snogging, St. Trinian's, Alice In Wonderland)
- Festivals (Glastonbury, Secret Garden Party, Reading And Leeds Festival, Latitude)
- Technology (iPod/iPhone, Mac, Camera)
Friday, 12 October 2012
Audience Research
Ideal Audience Type:
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